Media Centre
25 MARCH, 2008
CAPITAL ONE APPOINTS NEW UK MARKETING DIRECTOR
Dominic Grounsell joins Capital One's Brand and Marketing team.
Capital One has today announced the appointment of Dominic Grounsell as UK Marketing Director. Dominic joins the Brand and Marketing team following three years at BT as Head of Marketing for Broadband.
Justin Basini, European Head of Brand Marketing at Capital One, said: "We are delighted to be welcoming someone of Dominic's obvious and award-winning talent to Capital One this week. He is joining the team at an exciting time and it will be great to have him onboard to play a major role in driving the Capital One brand in the UK".
Dominic's career began at Unilever in 2001. During four years at Unilever he undertook a number of roles including Brand Manager for Lux, overseeing the marketing for the brand's relaunch, and Dove, where he played an integral role in the 'Real Women' campaigns. Moving to BT in 2005 as Head of Marketing, Dominic has been responsible for all aspects of the national marketing campaigns for BT's consumer broadband products. The pivotal role Dominic played in the success of BT Total Broadband contributed to BT awarding him with a Marketer of the Year award in 2007.
As further recognition of his success, Dominic has won a number of industry awards, including Marketing Magazine's Power Next Generation (2005 and 2007) and The Marketing Society's Young Marketer of the Year (2007).
Notes to Editors
For further information about this release please contact:
Becky Paterson at Capital One on 0115 843 6484
Or Russell Saunders at Fishburn Hedges on 020 7893 4321
About Capital One:
Capital One Financial Corporation trades on the New York Stock Exchange. In 1996 Capital One launched its first overseas operation in the UK offering credit cards, savings and loan products to UK customers. The UK Operations Centre for Capital One Bank (Europe) plc is located in Nottingham, where more than 2,000 Associates are based. Capital One is a top-ten credit card issuer in both the USA and the UK, with more than four million UK customers. Capital One's subsidiaries collectively have more than 50 million managed accounts and $151.4 billion in managed loans. The Bank has won numerous industry awards for its products and services as well as accolades for its consistent work within the communities in which it operates.
Capital One has consistently provided market-leading consumer-lending products to its customers. In the UK Capital One was among the first credit card issuers to offer a 0% introductory purchase rate, combining this with one of the lowest 'go-to' rates on the market. Capital One is authorised and regulated by the Financial Services Authority.